Yes, back to open and closed systems alongside the dynamics in these systems. Too often industry seeks to have closed systems not realising as soon as the products and services are out there, we are in the Anthropocene open system.

In Kenya back in 2007, post election, a politician thought he could mobilise a 'controlled mob' - 100/- each for a 100 people to cause some discomfiture. Of course the call was amplified as the easy money went viral. Deterministic thinking never saw the possibilities and then became probability as reality cut in