Useful prompts - you certainly have assisted a number of enterprises take off.

Referencing back to the marketing and sales process - interesting we turn this around as so many of us love the fluff of marketing but the actual pitching and engaging on the sales......

Will read a few of your blogs and definitely referred a couple of start-ups / early shapers where we are writing and rewriting the background and yet.....

Pitching is sales and the reflection on one's self, the practice to set up the pitch and close out essential.

Deliberate attention grabbers in the article Brett?

I often paint my garden gnomes by numbers to keep the reading fresh - feel the attention to detail or pitch and engage, listen to the cues and watch the reactions?